Lola is an AI agent that reactivates your dormant database, scores every contact, and routes the qualified ones to your team — connecting directly to your CRM and LOS. No replacement tools. No data migration. At a fraction of what you're spending on new leads.
Built and running inside an active mortgage operation — 15 qualified transfers routed in the first two weeks.
The Problem
Every lead in your database cost money to acquire. Some converted. Most didn't. And every month that passes, the ones that didn't are getting colder — phone numbers disconnecting, emails going stale, intent signals decaying.
Meanwhile, you're buying more leads. Same types. Same demographics. Same cost.
You don't have a lead problem. You have a follow-up problem.
The same team that's buying new leads at $40–$200 each has thousands of opted-in, qualified contacts sitting in their CRM — contacts they already paid for, that already know who they are, that haven't been called in six months.
That's not a lead problem. That's a capacity problem. Lola solves it without adding headcount.
How It Works
Lola reaches out to your dormant contacts using AI-driven voice and SMS — persistent, consistent, and always on. Every conversation is logged. Every score is updated. Every qualified contact is flagged for your team.
Lola contacts dormant leads via voice and SMS on a schedule you control — persistent outreach without adding headcount.
Every conversation updates a lead score written directly into your contact records — CRM, LOS, or both. Your team sees the data in real time.
When a contact meets your qualification criteria, Lola flags them for human follow-up — directly in the tools where your team already works.
Proof
Demo
This is a real walkthrough — no slides, no pitch deck. You'll see the AI command center respond to a voice command, pull up a real borrower's file, show the full savings illustration, and brief an LO on the file in 10 seconds — all from a live production system.
Demo Video
PENDING DML DATA: embed video here once recorded
The Pilot
We don't touch your active pipeline. Lola works the contacts your team has stopped following up on. No CRM or LOS yet? We provision a workspace — no extra cost, no setup on your end.
Credit profile, timeframe, loan type — you define it. We write it down. Lola works to that standard. No surprises.
We integrate with your existing CRM and LOS in 1–2 business days. Lola starts working your contacts on day one.
Every qualified contact Lola surfaces is flagged in GHL for your team. You close deals. We capture the data.
Pilot spots are free in exchange for your honest results and permission to share them. That's the deal.
Compliance
Compliance Build In Progress
The features below are in final build and will be confirmed live before any pilot begins. We will not dial a single contact until every control is tested and signed off by counsel.
Lola will scrub every contact against the DNC registry before dialing, open every call with required AI-voice and recording disclosures, and process every opt-out immediately and permanently.
Before the pilot starts, you confirm your list's opt-in provenance. Lola handles enforcement from there. Each pilot customer maintains their own DNC account — we integrate with it directly.
Apply
Pilots are free. Spots are limited. We're looking for operators with a dormant database and a team ready to close transfers when they come in.
We review every application and reach out within 48 hours. If you're not the right fit for this cohort, we'll tell you — no runaround.
FAQ
No. Lola connects to the systems you already use — CRM, LOS, or both. You keep your workflows, your pipelines, your team. Lola adds an AI reactivation layer to the contacts your team isn't working. If you don't have a CRM or LOS yet, we provision a workspace at no cost.
That's on you to sort before we start — and we'll walk you through exactly what to check. Lola enforces compliance on every outbound contact; we need your list to be clean coming in.
If Lola performs, we'll move to a paid arrangement — per qualified transfer, priced below what you're currently paying for leads from paid traffic. The pilot exists to prove the number before you're asked to pay it.
Lola connects to your existing CRM and LOS — whatever you're using. It finds the gaps in your pipeline, identifies dormant contacts, and writes scores and dispositions back into your records. If you don't have a system yet, we stand one up for you. jabrr is the platform Lola runs on; the pilot is focused entirely on Lola.
1–2 business days from signed pilot agreement to first dials. The pilot itself runs 9 days.